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BUILD A BETTER WORLD

To launch the Westworld Mobile app, we blurred the line between fiction and reality by recruiting people to work for its fictional parent company, Delos. By treating Delos like a real organization, we created an immersive experience that invited people to shape their own future and build a better world.

CASE STUDY

PLACEMENT TEST

First, we developed a Placement Test to determine where you belong at Delos.
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RESULTS

Those who took the Placement Test were given a shareable result. Our assessment was so accurate that Shannon Woodward, one of the actors from the show was placed in the exact role she plays on Westworld.

ONLINE RECRUITMENT VIDEOS

‘CORPORATE’ BILLBOARDS

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  • Writers: Chiara Gustafson & Dexter Ho
    Co-Art Director: Emma Kolb
    ACDs: Phil Van Buren & Austin O'Connor
    ECD: Elaine Cox
    Producers: Heather Ruder
    Editor: Nicole Salmeri
    VFX + Finish: Thai Ngo