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VOTER ROADMAP
C R E D I T K A R M A
More progress, less process
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How do you bring about the death of a “Bad sports town?” Get a MLS team. In 2017-2018, we helped make Atlanta United’s inaugural season the most successful MLS launch of all time. So now that we’re here, let’s pour one out for Atlanta as we knew it.
Creating a rivalry
Rivalries are what make sports great. To create one from scratch, Atlanta United decided to taunt their neighbors Orlando City SC. Everyone got the message and then, in the spirit of good sportsmanship, we took it down.
Permanent mark
At the intersection of Confederate and Atlanta Aves in Grant Park, a historic Atlanta neighborhood, we helped fans petition the city to change the name of Confederate Ave. to United Ave. After the signs went up, the Atlanta and United intersection were adjusted to have Atlanta on top, continuing to spread the message that Atlanta’s United.
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C R E D I T S
Writer: Michelle Turpin
Co-ADs: Sadie Lesko
CDs: Anja Deuring
ECD: Chris Breen
N E X T P R O J E C T