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How do you bring about the death of a “Bad sports town?” Get a MLS team. In 2017, we helped make Atlanta United’s inaugural season the most successful MLS launch of all time. So now that we’re here, let’s pour one out for Atlanta as we knew it.

 

Awards:
2018 Effie Award Finalist
2018 Atlanta Interactive Marketing Association Best in Show

 2018 Silver & Bronze Atlanta Addy Winner
 

case study

creating a rivalry

Rivalries are what make sports great. To create one from scratch, Atlanta United decided to taunt their neighbors Orlando City SC. Everyone got the message and then, in the spirit of good sportsmanship, we took it down.

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fan mantras

metro wrap

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Chris Breen // CCO
Michelle Turpin // Copywriter + Editor